Arrowhead Established in 2016 as a full-fledged market and social research company combining qualitative and quantitative approaches to deliver more worthy and reliable results.
Arrowhead
Arrowhead Established in 2016 as full-fledged market and social research company combining qualitative and quantitative approaches to deliver more worthy and reliable results. Arrowhead is a survey research and consultancy firm with strong survey research and analytical skills. The company is equipped with a highly competent and young team of professionals. Arrowhead was registered with the Registrar of Joint Stock Companies & Firms in 2021 as Arrowhead Research Limited.
To provide clients with the most complete understanding of consumer and market trends.
To ensure better quality data, we generally use computer-assisted personal interview (CAPI) for face-to-face interviews and computer-assisted telephone interviews (CATI), and computer-assisted web interview (CAWI) methodology to conduct distance survey data. This allows clients to see real-time data visualization or research status, helping them make urgent decisions.
Quantitative Research: Questionnaire designing, PAPI/CAPI/CATI/CAWI interviews, CAPI/CATI/CAWI scripting, data processing, data cleaning, data analysis, data conversions to ASCII/SPSS, quantitative report writing. Qualitative Research: Discussion guide designing, conducting FGDs, IDIs, diary studies, ethnography, observation, transcription, content analysis, report writing.
OUR WORK